Oceania Media executed the public relations for practitioner and eczema expert Dr Joe Wiliams’ new book Eczema: The Neglected Disease of Children.
Oceania Media developed a media plan which included targeting local New Zealand media, Pacific regional media, health professionals (both locally and internationally) and the general public who have an interest in the subject matter or who are suffers of eczema.
PR included the development and distribution of press releases, development of a media kit, a two page editorial in Pacific Peoples Health Magazine, a social campaign with organic and paid reach elements via Facebook.
press release / facebook / editorial / print media coverage / media management
Public Relations - Book Launch